... is not the easiest thing to do.
A ton of people think it's the job of their dreams. Then they start working and get buried under the grueling tasks: trawling all the shops for the perfect clothes and accessories, attending events, writing, overseeing photo shoots, meeting deadlines, balancing editorial integrity with advertisers' demands. Sure, sure, sounds like fun but they keep forgetting that behind all that glamour is backbreaking work and the need to meet standards of excellence both in writing, styling and performance. It's called
work for a reason.
So I have had the unenviable task of breaking people's hearts when they apply for the job, their eyes shining with the vision of themselves as glamour girls, typing away prettily, dressed to the nines, clinking champagne glasses at society events. And I'm there to tell them, "I'm sorry but you can't write to save your life." And their eyes get all puzzled, "But I'm a writer!" And then I'll have to point out like a grammar teacher, "Well, you confuse 'you're' with 'your' and 'its' with 'it's', your spelling is horrific and your prepositions are misused." And I can tell that they're thinking, "What does grammar have to do with fashion and beauty?!"
Everything, my dear, especially if you plan to have the title "editor" in your position.
So now I'm looking for the perfect candidate for the job yet again. Maybe it's you or maybe you know someone. Here's the list of what I'm looking for. I need someone who:
1. can blow me away with her writing! That means no spelling or grammar mistakes. Sadly, this seems to be the most difficult qualification to meet. Send me some unpublished writing samples (published articles have usually been edited by exasperated editors) or your blog URL--if I spot one writing error, then thank you for your interest but you simply are not qualified.
2. is highly creative. The fashion and beauty pages are not only the revenue-making section of the magazine, they are also what readers look to for shopping inspiration. So I need someone who can make a neon pink boot look like the most amazing thing on earth, can describe lipstick a thousand different ways, and can come up with styling ideas and story features that make both readers and advertisers happy.
3. is hardworking. That means you'll go to all the shops and malls looking for the perfect dress or shoe--yes, even if it means your feet will blister and your arms will fall off from carrying all the products. And when you realize that the clothes for a shoot are all wrinkled, you'll happily pull out that iron or steamer. So if you're allergic to hard work, don't bother.
4. is meticulous to the point of OCD.
As editor, you'll need to edit. So keep your eyes peeled for grammatical mistakes. You'll also have to check that these are correct: spelling of brand names, prices, addresses and phone numbers of shops. You'll also have to make sure the items borrowed don't get damaged or lost. Because if that Paul Smith dress loses a button, the P50,000 goes to your bill.
5. is a fantastic communicator.Writers are great at communication, right? Not necessarily true. A lot of us are better with pen and paper but in a meeting or an event faced with an irate brand manager demanding for a lot, how do you deal? Do you start stuttering, crying? I need someone who is a public relations wiz! You'll be charming, diplomatic, even aggressive when needed. This means that parties are work and I strictly forbid drinking while on the job.
6. can meet deadlines.You may be the best writer, the most creative, the most hardworking, most meticulous, most charming person on earth but if you can't meet the deadline, you're a liability.
That's all. I'm tough to work with but if you're good, I'm the best boss you can ever get. Just ask my people. They've been with me for nearly five years and we're a well oiled machine. Think you're the one? Send me your CV, writing and styling samples and a cover letter. The email is frances.amper@summitmedia.com.ph.