Tuesday, October 17, 2017

Maternity clothes now available at UNIQLO!

I've never been invited to a UNIQLO event, mamas. Well, when I was a magazine editor, yes, I was, but as a blogger, no. So when I got invited to an event launching the maternity wear of UNIQLO, even if I'm not pregnant and have no plans on getting pregnant ever again, I just had to go! Why? Because my whole family loves UNIQLO! We have lots of shirts and shorts and jeans from UNIQLO. I want to be their friend!!! Funny lang because I have no proof I went. I attended the intimate gathering at Stacy's BGC with my bunso, Piero, and he kinda made it impossible for me to take photos!

So I'll just very quickly share with you, preggy mamas, the new maternity clothes the Japanese brand has for you. I also want to share my thoughts as the event's host and UNIQLO Mommy Iya Villania talked about her search for maternity wear.


Yes, UNIQLO has a mommy ambassador! Why? Because UNIQLO introduces the latest addition to its LifeWear line: the Maternity Collection. Like all its LifeWear pieces, the maternity clothes are comfortable, sturdy, non-restrictive, functional, and are designed to accommodate the growing pregnant body.

I realized something about myself as I listened to Iya talk about how she resisted buying maternity clothes. For one, I did the same thing with my first pregnancy—I didn't want to buy preggy clothes because I thought I'd only do this whole pregnancy thing once. Another thing is there's some sort of shame in wearing maternity clothes. As Iya pointed out, there's so much pressure on women to look good, whether she's a little girl, a teen, a young woman, a wife, pregnant, mommy, middle-aged, and up to when she's a grandma. We always feel this pressure to look pretty and/or hot. Pregnancy, because of the many changes it brings to our bodies, makes us feel ugly. So some of us (or at least I did) some of us insist on squeezing into our pre-pregnancy clothes to, I dunno, to somehow convince ourselves and others that no, we're not fat or manas or boobsy or ma-pwet.


But things are changing so much now. When I first became pregnant just 8 years ago, there wasn't a lot of clothes that celebrated pregnancy. Everything I found in the maternity section were designed to hide the blooming body. But by my second and third pregnancies, the pregnant form is celebrated. It's wonderful! It's so nice to find all these comfortable, functional and nice clothes made especially for moms-to-be!    

The maternity clothes of UNIQLO are on the basics side, lots of solid colors and simple lines. For a harried pregnant woman, especially a working mama-to-be, that can be a blessing because you can just go about your day without worrying about your clothes! It's great! Here's a look:


Women's Maternity Ultra Stretch Jeans 
The Women’s Maternity Ultra Stretch Jeans is made with a cotton ribbed material to gently fit the stomach. It also has a widened hem design to prevent leg compression.

Women's Maternity Leggings 
Another essential piece is the Women’s Maternity Leggings. This item is highlighted by a double fabric layer that protects the stomach area from chills.


Women’s Maternity Leggings Pants
The Women’s Maternity Leggings Pants is designed with a waist adjuster that provides additional comfort in the midriff region with its adjustable buttons.

If you're a mama-to-be, do check out the Maternity Collection of UNIQLO. It's available at the following stores: SM Mall of Asia, C3 Annex, SM Makati, Robinsons Magnolia, U.P. Town Center, SM North EDSA, SM Aura Premier, and SM Megamall.

P.S. The Fall collection for the Kids and Baby line is also now available at all UNIQLO stores. So expect to see leggings, shirts and pants made of thicker material. There are onesies and tulle skirts—really quite adorable! Must visit soon since my kids love their UNIQLO clothes and it's time to add to their outfits. 

For more updates, customers may visit UNIQLO Philippines’ website at www.uniqlo.com/ph and social media accounts, Facebook (facebook.com/uniqlo.ph), Twitter (twitter.com/uniqloph) and Instagram (Instagram.com/uniqlophofficial).


*Photos courtesy of UNIQLO.

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