Friday, November 05, 2010

What's in a name?

Lookie here! I took some snaps of a couple of silly brand names:

Now, you may have a really great product--from the best slimming pills to designer water--but if the name you christen your product and store is unimaginative, has no recall or is just plain stupid, I don't think it will sell. At all!

Speaking of designer water, Vince and I want a bottle of this:
Oops, sorry. It won't rotate counter-clockwise!
How about that? Paul Smith put his famous stripes on Evian bottles. You gotta love that! Except that y'all know that Evian is "naive" spelled backwards!

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